
In 2018 we began a whirlwind marketing campaign with Certified Angus Beef® as part of 40th anniversary ‘Brand the Barn‘ initiative. The project consisted of painting the CAB logo on 40 barns in 27 states from March – October. It was an amazing adventure and wonderful time getting to work with and meet so many great Angus ranchers and become a part of the Certified Angus Beef® family. The campaign was such a hit that additional barns and distributor locations were added for 2019 and continue today.
Check out Brand the Barn website for full details of this awesome project.
2018 Locations Map

Campaign Overview and Interview
Project Wrap-up at Barn #40
Campaign Promo Video
“The American Barn” Companion Book Promo
Testimonials
Photo Gallery
Barn #1: Ocala, Florida

I had a few inquisitive guests.

Not only did I get to paint the CAB logo but I also helped REALLY “Brand the Barn” for this family with some 6′ lettering which can be seen by anyone driving down I-75.

When in Florida…
Barn #2: Oakley, California

A lot of cattle, eat a lot of hay.

The Dal Porto ranch epitomizes the term “vista”.

Had some VERY good brisket and (my favorite) burnt ends. Oh man, look at that bark!

It is always nice to work in the shade with grass beneath your feet.

Barn #2 Complete
Barn #4: Spring Ridge, South Carolina

The Yon family, friends, and neighbors I met were incredibly welcoming and inviting…and that South Carolina BBQ is worth the trip!

I managed to talk Mrs. Yon into lending her time and helping me fill paint some red. It was great meeting and talking with her and learning of all the awesome things she has been doing in the community with her artistic abilities. A kindred spirit!


The final label goes on “Barn #4” and this one is done…
Barn #9: Hereford, Texas
Barn #40: Wooster, Ohio




